Recently finished the DVD box art and disc face for Effort Inc’s “The Eddy Feeling” released under the Rapid Transit brand. Spencer wanted a look that expressed both the traditional and non-traditional aspects of the film, which explores the lives of paddlers as they balance work and kayaking.

I immediately got stoked on this photo by Chris Stafford of my friend Jeremy Pou. Great shot. I wanted a cool blue watery look, and the photo worked with it perfectly. There are shots of water, and a close up of a leaf in there in the layers.

To give it a personal touch, as the movie is very much about personalities, I hand wrote out several snippets from the actual interviews.

You can order “The Eddy Feeling” from the Rapid Transit website now.